
Blackout curtains are one of the cheapest and most effective ways to improve sleep quality — blocking light suppresses cortisol and supports melatonin production. NICETOWN and BGMENT are the two dominant brands on Amazon, both priced affordably and promising total darkness. We hung both in the same room to see which actually blocks more light.
The Quick Verdict
Choose NICETOWN for slightly better light blocking and a more premium fabric feel. Choose BGMENT if you want comparable performance at a lower price, especially for kids’ rooms or guest rooms. Both block 85-99% of light depending on color and installation.
Light Blocking
NICETOWN uses a triple-weave fabric technology that blocks light without a separate backing. In our testing with darker colors, they blocked approximately 95-99% of incoming light. Lighter colors like white or beige dropped to about 85-90%. The fabric is dense enough that you can’t see through it even when held up to a bright window.
BGMENT uses a similar construction and performs nearly as well — about 90-95% light blocking with darker colors and 80-85% with lighter shades. The difference is subtle but measurable. For a bedroom where maximum darkness matters, NICETOWN has a slight edge. For a living room or nursery where good-enough blackout is fine, BGMENT delivers.
Fabric Quality and Feel
NICETOWN’s fabric feels noticeably more substantial — heavier, smoother, and with a slight sheen that gives it a more upscale look. The grommet holes are reinforced and slide smoothly on curtain rods. BGMENT’s fabric is lighter and has a slightly more matte finish. It’s perfectly functional but doesn’t feel quite as premium. Both drape well and resist wrinkles reasonably after hanging for a few days.
Thermal Insulation
Both curtains provide meaningful thermal insulation — reducing heat gain in summer and heat loss in winter. NICETOWN’s heavier fabric provides slightly better insulation. In a hot climate like Florida, this translates to noticeable AC savings. BGMENT insulates well too, but the lighter fabric means slightly less thermal resistance.
Price
BGMENT is typically $5 to $15 cheaper per panel pair than NICETOWN. Both are affordable — we’re talking $20 to $35 for BGMENT versus $25 to $45 for NICETOWN per pair. The color selection is similar across both brands. If you’re outfitting multiple rooms, the BGMENT savings add up.
Our Recommendation
For your primary bedroom where maximum darkness matters, invest in NICETOWN — the superior light blocking and fabric quality are worth the modest premium. For secondary rooms, kids’ rooms, or budget-conscious buyers, BGMENT delivers excellent value with performance that’s close enough for most people.



